Branding

Logo design is more than making something look good—it’s about creating a mark that captures the heart of a business and resonates with the right people. In this post, I walk through the five core steps I take when designing a logo, from digging into a brand’s identity to ensuring the final result is simple, memorable, and timeless. These are the practices that shape every design I create, no matter the client or industry.

Compare two modernist sans-serif fonts—Futura and Montserrat—in this design-focused feature exploring their history, visual style, and best

New A-frame signs for Woodward Outreach are helping connect more people with meals & resources in Ferndale.

Check out the logo design process for M.I. Construction & Consulting, emphasizing bold simplicity and the company's problem-solving expertis

Woodward Outreach is a community-driven initiative based at First United Methodist Church, dedicated to providing meals, pantry access,...